Hi, I'm an industrial designer based in London and Paris. I graduated from Central Saint Martins in 2021. I am interested in simple, beautifully made, functional objects that enhance everyday life. I focus a lot on the details and the quality of the materials and take inspiration from a wide range of sources. I am open-minded, and I have experience in other areas, including engineering, fashion design and fashion history, graphic design, app and web design and development, which are advantageous and beneficial in my industrial design pursuits.
I am the founder and director of Secundo Store, a top 50 archive fashion store. We curate thousands of items and have the biggest collection of Maison Martin Margiela and Hermes by Martin Margiela for sale in the world. And come very close to also being the biggest collection of Ann Demeulemeester, Dior by Hedi Slimane, Helmut Lang, Dries Van Noten, Vetements, Comme Des Garçons, Raf Simons among other brands. We are official partners of Grailed and Heroine where we sell exclusively.
Secundo Store is the destination store for thousands of fashion-lovers including many celebrities, world-class athletes and museums across the world looking for extremely rare and sought after items. We regularly get highly limited items, rare 1980's, 1990's or 2000's pieces and even unreleased samples from brands Dior, Ann Demeulemeester, Balenciaga, 1017-ALYX-9SM, Vetements, Raf Simons, Calvin Klein 205W39NYC and Kiko Kostadinov. Apart from some rare exceptions, we exclusively sell items in a good condition or of museum grade.
Thanks to my in-depth experience in the fashion industry, I work to archive brands' heritage, as well as having the chance to consult for companies and private collections.
We only use recycled and recyclable or biodegradable packaging. And the carbon emissions linked to all the parcels we ship and receive are offset.
BA Product and Industrial Design
I graduated BA in Product and Industrial Design with an additional Diploma in Professional Studies from Central Saint Martins, University of the Arts London with a 2:1.
Volunteering at Crisis
Crisis is a charity committed to the cause of ending and reducing homelessness and housing insecurity. I volunteer there once a week, as it's a cause that is very important to me.
FA Design et Modèles (Galerie Studiolo & Magic Design Lab)
Communication Design Lead Role
Communication Design Lead Role
Branding and User Interface Designer for 600phenix, a wellness company engaged in preventing burnout through various actions at a company level as well as at a personal level and supporting people who are currently in a situation of burnout.I designed their website and overall identity myself. You can have a look at 600phenix.com
ONE-SIZE is a clothing and accessories brand I started in 2016. The brand became known for its belts and accessories worn by many celebrities including Jaden Smith, Chiara Ferragni, Wolftyla, Willow Smith, Matt Pokora, Jenaye Noah... and featured in magazines like WWD, Highsnobiety, Vogue, Kodd... as well as on television and massive billboards in Los Angeles. The brand was finally sold to an American conglomerate company called Luxury Brand Partners in early 2020.
Scientific Baccalaureate With Honours
I graduated from Institution Saint Dominique, Neuilly sur Seine, France, in 2017 with a Scientific Baccalaureate with Honours with an option for Computer Science and Art on top of the Physics, Biology and Mathematics pathway.
Freelance job designing packaging for Cheerz.
Internship at Agence Mazarine working on various projects for Marlboro.
I made a series of games under the label formula including Morph (160 000 downloads), Tiles (45 000 downloads), Dotted(37 000 downloads) and Shoot the Ball (15 000 downloads) as well as many other games and templates that were sold to publishers and other developers including Slime Boy (130 000 downloads) and re-editions of games like 4 Pics 1 Word.
All these video games were made when I was 11 to 16 years old. The ones that were self-published gained close to 400 000 downloads and if accounting for the ones that were sold to publishers or commissioned the number is closer to 1.5 million downloads.
Product and Industrial Design
Graphic Design and Branding
Fashion Archive Specialist Consultant
Awards and Nominations
D&AD 2021 Shortlist
FileDir 2012 Reviewer's Choice Winner
UAL Image Library
Vogue Girl Japan
J'aime tout chez toi